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I'm a consulting geologist for a small company in the Denver area. I study problems related to active tectonics, using geomorphology, structural geology and remote sensing.

Tuesday, December 26, 2006

that geico commercial

i don't know how many of you have seen the caveman geico commercials, but there is one in particular that catches my eye. not so much because of the visuals (though the concept behind the adverts is brilliant) but for the very catchy music in the background.

a couple minutes on google and i had found 'royksopp', the norwegian duo responsible for the music. i poured through their website and was so impressed by their own music videos that i looked up the production company they used... 'toxic', also out of norway. i highly recommend checking out royksopp's site: www.royksopp.com, as well as toxic's site: www.toxic.no

my favorites are 'poor leno', 'remind me' and 'what else is there?'(featuring karin dreijer from another nordic duo, 'the knife'). the music is great, and the video production styles are really fascinating... a mix of live action, computer animation and hand drawing, all pulled together in a sort of photo-mosaic stytle. 'poor leno' especially reminds me of some of the more stylish underground japanese animators from the late nineties (like koji morimoto's video for the 'extra' track by ken ishii)... the influence is apparent more in the presentation style than in the animation itself.

anyway, that's all before i really start droning on about the impact of visuals with electronic music and my memories of clubs and raves... i'll save that one for my memoirs.


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